by Jim
Note:
This post has nothing to do with debt. I was meaning to have a post about last month’s budget, but it would appear that is wasn’t meant to be. The program that I use (Quicken Home & Business) is on my laptop, which is currently unaccessible to me. Hopefully either this weekend or next Tuesday I should have up.
Today I want to talk about something that some of you might find interesting, others will not. This weekend on my way to one of my contracts, I was listening to podcasts (I tend to listen to around 20 hours of podcasts per week.) And on one of my favorite podcasts Entrepreneur on Fire, John Lee Dumas interviewed Sally Hogshead, a branding expert and leading authority figure on the science of fascination, about her newest Book, How The World Sees You: Discover Your Highest Value through the Science of Fascination.
I was first introduced to Sally back at the end of last year when John interviewed her the first time. I immediately fell in love with what this woman is doing. After reading her first book, Fascinate: Your 7 Triggers to Persuasion and Captivation, I started understanding how to start using the right triggers to make anything become fascinating.
Back when I listened to the first interview, Sally gave John a code to be able to get a free Fascination Advantage Assessment for the first 500 people. Well I guess I wasn’t fast enough because by the time I went to redeem the code it was already sold out. I was a little bummed, but I figured I would get an assessment when I could afford it.
Well this weekend, while listening to this podcast and LOVING what Sally was bringing to the table, I happened to be driving past a Barnes and Noble and without hesitation when and grabbed myself a copy of the book.
When I got home I tweeted out
@Jim_Hrbek @johnleedumas I just burst in huge smile! Thank you so much for posting that.
— Sally Hogshead (@SallyHogshead) July 6, 2014
During the podcast there was mention on the Free Assessment again. I did that first. And I must say I was completely blown away with the results. Sally nailed my complete essence when I read my assessment. After taking the test there was an auto tweet that I sent out explaining what I got and how the world saw me. Sally tweeted back to me…
@Jim_Hrbek Jim, great to meet a Secret Weapon! I invite you to join me at http://t.co/jucvdoXVqt to share with 100 people for free. — Sally Hogshead (@SallyHogshead) July 6, 2014
This totally intrigued me, because of how well she nailed me and I totally think people will see value in this. So I joined…
So What is The Fascination Advantage?
It is the first personality assessment developed based on the science of branding, rather than psychology. Unlike traditional tests (such as Myers-Brigss or StrengthsFinder, which I have taken), this isn’t measuring how you see the world, but how the world sees you.
Sally started Project Fascination in order to celebrate all of the insights she’s learned over the past decade of research. Her goal is to show 100,000 people how their personalities add value. That is why she has given me the special code BL-ElementalUnity to give the first 100 people who use it her Assessment for free. This offer lasts until July 25!
How Do You Take The Assessment?
Simple. Go to www.HowTheWorldSeesYou.com/You and use code BL-ElementalUnity. Once you’ve taken the assessment, Sally’s team will load 100 assessments into your account for you to share as well. Note: I don’t think this happened for me till I signed up for Project Fascination.
This Assessment has less than 30 questions and it literally takes less than five minutes to complete.
Now note the code I provided does have some value to me. I didn’t sign up for any benefits, but they are included. I will explain here what is on the table if I hit goals. I highly doubt that I will reach any of these and these are really not the reason I am sharing this. The reason I am sharing this is so you can learn a little about yourself.
There are three prizes noted in the advocates page on the website.
Prize #1: Once 50 people use your code, the team will send you a pre-release copy of How the World Sees You for free. (First the book came out on July 1st, so I am not even sure if this prize is still available. Second I already own the book, so I really don’t need it.)
Prize #2 When 100 people use your code, the team will give you a top-line snapshot of your audience’s results using your code. (Not sure what this means.)
Prize #3 When 1,000 people use your code, the team will create a custom heat map for your audience. (Again not sure what this means.)
So once again note, I am not doing this for the rewards. Now if they were including a way to create my anthem, that is a complete different story.
Well that’s it, I hope at least a few of you will like this.
